HERE0:5

Social Media

Facebook starts counting time spent when ranking links in people's feeds
marketingland.com

The more time people spend on Facebook, the more money Facebook stands to make. So to make sure people are spending as much time as possible checking out the content in their Facebook feeds, Facebook is going to make time an even more important …

165
Like
Save
Is Facebook Lite Starting a New Social Media Marketing Trend?
www.skyword.com

Facebook Lite, a simple version of Facebook for Android, is making huge inroads in developing countries. Along with its Free Basics service, which offers free internet access to users in “digital deserts,” Lite is part of Facebook's ambitious program …

331
Like
Save
Here's one corner of the digital ad world that Google and Facebook don't dominate
recode.net

But dollars spent advertising to workplaces don't necessarily go to Google or Facebook. They go to enterprise companies that specialize in what's typically called “marketing technology,” rather than ad tech. It's a growing industry — one that Google …

161
Like
Save
Hootsuite launches new Youtube, Facebook, Twitter, Instagram video Integrations
www.marketing-interactive.com

“Our new video integrations with YouTube, Facebook, Twitter, and Instagram underscores how crucial video is to organisations as they evolve their digital transformation strategies. These integrations will better support our clients who are investing in …

421
Like
Save
Mark Zuckerberg's big conundrum: people aren't sharing as much personal data …
www.smh.com.au

Australians are becoming more guarded in what they share on their Facebook page as their lists of friends grows, according to local media agencies. A monthly survey of 1000 Australians by WPP AUNZ has found anecdotal evidence that Facebook users are …

625
Like
Save
Integrating Your Digital and Offline Local Marketing Campaigns
www.entrepreneur.com

Every brand should actively solicit customers for feedback. Conducting polls on your website, Facebook, and other social media platforms is a great way to get to know more about them. You can use this information to execute your offline marketing …

271
Like
Save
Facebook adds TRP buying features for brands extending TV ads to mobile
marketingland.com

facebook-video-reel-ss-1920 On Tuesday, Facebook added two new features to TRP (target rating point) buying to help make it easier for advertisers to extend their TV ad buys to Facebook and Instagram. Advertisers can now tap US Nielsen DMA Targeting …

574
Like
Save